ecom consultancy

For over a decade I've helped e-commerce brands and businesses find what really drives their email revenue, and fix what's quietly holding it back. Strategy, deliverability and lifecycle, backed by data.

The best programs stopped chasing open rates years ago. These are the shifts I help clients make now.

Sender rules, authentication, one-click unsubscribe and low complaint rates are the price of entry.

Quizzes, preference centres and post-purchase surveys tell me what each customer wants, before a single purchase is made.

Replenishment and win-back emails land when customers actually come back, not on an average that hides two different buying patterns.

About Me

Hi, I'm George.

I've spent over a decade inside programs of businesses and brands in fashion, wellness, lifestyle and outdoor, from deliverability rescues and platform migrations to full lifecycle strategies. Along the way I've watched what separates the programs that grow from the ones that stall. It's rarely more sends or bigger discounts. It's reading the data honestly and acting on it. I founded InboxFortress to bring that thinking to brands directly: data first, no guesswork, and nothing recommended that doesn't need fixing.

quick info

Email #1: george@inboxfortress.com

Email #2: george1986m@gmail.com

Phone: +381642062448

Registered to: Djordje Matovic PR Consulting Gornji Milanovac Brezna BB, Serbia.

PIB: 114665857 · MB: 67759052 · ACTIVITY:7022